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February 2025 Newsletter

February 1, 2025

February 2025 Newsletter

After resuming my own workouts, I now appreciate the team's daily efforts. I'm inviting member feedback through a programming survey and requesting input on gym improvements generally.

Goal-Setting Initiative

Approximately 89 members committed to 2025 goals, though the gym seeks additional participants. Members are encouraged to establish objectives -- whether fitness, lifestyle, or health-related -- before progressing further into the year.

New Amenity: Supplement Storage

The gym introduces a storage locker system for supplements, comparing it to wine lockers at fine dining establishments. Member names will be displayed on their lockers.

Strength Training for Women

The facility emphasizes women's weightlifting through a new lower-volume, heavy-weight program designed for both beginners and experienced lifters. Jon references a podcast discussing women's strength training and notes Kelly's additional guidance on the topic.

CrossFit Open Participation

The gym is participating in the CrossFit Open this year without pressuring members to join. Those interested can purchase commemorative shirts; non-participants continue normal programming without disruption.

Random Thoughts and Recommendations

Wim Hof Method: I recommend re-reading the Wim Hof book and restarting cold shower practices after a personal hiatus. The benefits are "game/life changing."

Running Apparel Survey: A personal connection, Zach Colby, seeks runner feedback for his new apparel venture.

Healthy Soup Recipe: Nikki Wood contributed a vegetable-focused chicken soup recipe for Super Bowl viewing.

Wellness Supplements: I suggest colostrum, gut support supplements, and sleep aids for illness prevention. They're expensive but preferable to sickness.

Book Recommendation: I strongly recommend reading "Good Energy" -- it "could change the world."

New Member Onboarding Adjustments

The gym has refined its approach after multiple iterations. New options include:

  • Trial month (extended commitment option)
  • Trial week (original offering)
  • Personal training introductions
  • Direct membership signup

Nutrition Coaching with Kelly Umbach

Kelly explains macronutrient tracking for body composition goals. She offers:

  • Single consultation with custom macro prescription
  • Multi-month one-on-one coaching
  • Small group coaching with accountability

Kelly Umbach -- 816-908-5129 | Kelly@2020fit.com

Alcohol and Health Impact

I want to share an impactful story about a member who quit alcohol 60 days prior, experiencing improved sleep, appearance, and losing 30 pounds. The cascading benefits go beyond alcohol elimination itself, including reduced snacking and increased daily motivation. Consider the impact before Super Bowl celebrations.